Insight Reports

UK Internet Grocery 2005: Online shopping growth is outperforming the high street. What does this mean for grocery? Insight's 2500 interview UK Internet Usership Survey shows that 5% of AB's now regularly buy grocery on line. Tesco still lead the world in this channel. But Ocado's warehouse operation delivering the Waitrose range is rapidly catching up and now claims to have knocked Sainsbury's into third place. This report analyses changing consumer behaviour and motivation showing much improved levels of shopper satisfaction.