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Insight Reports

Irish Symbol and Independent Retailing Tracker 2005

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Sample Charts

Report Methodology and Coverage
Table of Contents
Complete list of charts
Telephone Survey Questionnaire (PDF file)

 

Chart 1: Loyalty

What percentage of stock do symbol retailers actually buy through the groups?

A similar chart shows how this varies between symbol groups.

How much are cash and carries used by symbols, and which ones are used?

 

Chart 2: Category Growth and Decline

Which categories mean most to the retailer? Which are growing? Which are declining?

How is the smoking ban affecting tobacco and alcohol sales? Is Dublin different from the country?

 

Chart 3: Merchandising

Retailers gave responses relating to sources of advice and merchandising support.

How much do they use merchandising materials distributed by manufacturers?

How closely do they follow merchandising advice available from wholesale and symbol partners?

 

Chart 4: Competition

Which retailers are seen as significant local competitors?

Which retailers are seen as significant threats to the the Irish independent sector generally?

How confident are retailers of the future? What future plans do they have for their businesses?